Prada revives a historic palace in Shanghai

Prada in China

It is at a magnificent palace of the early twentieth century in the heart of Shanghai, the Rong Zhai, that the brand has set its sights. Designed to serve as a nerve center for its various activities in China, the building dating from 1918 has been fully restored by the luxury house through a partnership with the city owner.

Prada in the world

Known for having signed many Prada boutiques around the world, it is the Italian architect Roberto Baciocchi who oversaw the renovation with the desire to restore the past splendor of this place full of history. Inaugurated on October 12 with the 2018 Cruise Collection Parade, the venue has been open to the public for about a month since October 17.

This is not the first time that the creator Miuccia Prada and her husband, Patrizio Bertelli, engage in major projects. They did it in Milan, among others, by entrusting to Rem Koolhaas the rehabilitation of an old distillery to house the now famous Prada Foundation opened since 2015.

 

read

https://iworkinchina.wordpress.com/2017/10/16/the-future-of-the-digital-in-china/

https://iworkinchina.wordpress.com/2017/07/24/top-5-shanghais-international-schools/

 

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Wechat Report highlight Chinese Outbound tourists

The Chinese people enjoyed eight days of holiday, from October 1 to 8, as their National Day (国庆节) and the Mid-Autumn Festival (中秋节) fall in the same week of this year. WeChat issued a large report of National Day data on October 8, announcing that Hong Kong became the main destination for Chinese tourists departing on National Day, reported our half sister TechNode China.

Not surprisingly, the largest number of Chinese tourists out of the top cities, Shanghai, Beijing, Shenzhen and Guangzhou. They followed the second and third level cities, including Hangzhou, Nanjing and Chengdu. The city of Chongzuo, in Guangxi Province, showed a growth rate of outbound travel as high as 338%.

Wechat ReportWechat ReportS

 

  • Most of the mainland tourists chose the closest travel destinations such as Southeast Asia, East Asia (South Korea and Japan), Hong Kong, Macao and Taiwan.
    The largest number of people left the country on 1 October.
  • More than 600,000 people left the country, much more than other smaller vacations.
    The post 90 generation visited Hong Kong, USA, and Japan most, while post 80 generation visited Hong Kong, Thailand, and Japan the most. The post 70 generation visited Hong Kong, USA, and Macao most.
  • WeChat payment was used more in Hong Kong, followed by Thailand, South Korea, Japan, Australia and Taiwan.
  • 6.3 billion red packets (hongbao) were sent and received at the mid-autumn festival.
  • Most WeChat calls were made between the later generation to the 60s and the generation after the 90s. The longest average telephone call was 750 seconds when the generation after 60 years called generation 90, followed by 610 seconds when the generation after 90 called the generation after age 60.

source Wechat ChineseTouristagency

Why AI is hot in China

In the world of digital marketing, tech giants in the West have launched AI initiatives in place to promote brand safety, counterfeit news and fight against advertising scams with impressive initial results. Brands across multiple industries have also begun to embrace the technologies in their digital marketing initiatives. Can these results translated into China – the media landscape well known for its fragmentation and complexity?

The Chinese government’s belief in the development of strong AI capabilities with widespread applications – even in the marketing arena – is obvious, as evidenced by frequent mention of the issue in its reports and national strategies in the magnificent One- belt-one of roads

AI application of technology in the digital market is not something new in China indeed. Let’s take our own marketing technology platform as an example. The basic capabilities of the platform, audience tracking, audience profile, contextual data analysis, natural language processing and more, the momentum driven by various AI technologies such as deep learning, predictive analytics and the real-time match. Despite AI’s strong technological capabilities, effective applications are not possible without the multi-dimensional, attribute-rich data of our platform, which grows in milliseconds.

With the rapid progress made in AI technologies in China’s martech industry, I believe that AI-oriented marketing solutions become easier to use in the not-to-be-long-in-China future, accessible to professionals without the need for expert knowledge. the field The fabric of AI technologies in the execution of marketing was the way to go for brands and businesses, regardless of their size and scale.

Here are some immediate benefits that marketing professionals can expect after the adoption of AI technology:

Greater precision in decision-making
By adopting AI technologies as predictable analytics, you can more accurately predict the interest and intent of your target customers in a way driven by intelligence, leading to more effective and accurate marketing decision-making.

Greater efficiency in monitoring trends and moods
With the huge and growing number of digital media and social media, monitoring news as well as changes in trends and moods manually is no longer viable. With AI technologies, brands can automatically compile and analyze information related to the brand in real time. This also helps develop ideas that drive marketing decision making in a very timely manner.

Smarter interaction with target customers

Supported by the rapid development of AR and VR technologies, we expect to see AR and VR applications in digital marketing, e-commerce and online retailers very soon, leading to evolutionary changes in the way brands interact with their target audiences.

Before adopting AI technologies to their full potential, brands and companies must first be well prepared in the following areas:

Having a solid foundation is key.

AI technologies are not useful without a quality database, so start building it today. The first step is to collect and accumulate your own first-person data online and offline. This includes data collected from customer interactions with your website and social network accounts (such as WeChat, Qzone, QQ and Weibo), data collected from your online and physical stores, and so on.

Learn from industry best practices

While it is advisable to use a data management platform (DMP) and analytical equipment capable of making sense of the data collected, consider hiring help from martech or data companies with local knowledge and experience. They can advise on how you can adopt AI in your marketing effort, from the use of technologies to real marketing solutions.

How far are brands from conducting AI-driven marketing in China?

Stay calm and give it a try, backed by prudent strategies
While AI is now the hottest buzzword in digital marketing, it is not wise to follow suit. Have thoughtful thoughts about ROI strategy, tactics and measures before pouring dollars into.

source : http://www.thedrum.com/industryinsights/2017/10/02/how-far-are-brands-conducting-ai-driven-marketing-china

 

Read also :

  1. https://iworkinchina.wordpress.com/2017/03/15/jack-ma-supports-his-mini-look-alike-education-in-china/
  2. https://iworkinchina.wordpress.com/2017/03/14/china-automotive-market-2017/

Chinese Students in US university are Proud of China

CHINESE STUDENTS AT MARYLAND RESPOND TO CONTROVERSIAL SPEECH, SAY THEY ARE ‘PROUD OF CHINA’

Controversy continues to rage on-line over a speech given on Sunday at the College of Maryland’s commencement ceremony by a Chinese pupil who said that she came to Maryland with the “fresh air” and stayed for that “fresh air of cost-free speech.”
The speech given by graduating senior Shuping Yang has sparked outrage throughout Chinese social networking with tens of a huge number of net customers bashing her for “belittling” her homeland, accusing her of telling outright lies. source

Student
As section with the backlash, Chinese learners and alumni in the University of Maryland shared a video clip on-line nowadays, preventing back again from Yang’s depiction of China. The online video begins with Xinliang Jiang, a junior communications big at Maryland from Chongqing, who suggests that her hometown “is essentially an incredibly attractive location located in the southwest of China. I like the food, the persons, the air there.” She proceeds:
I also deeply really like my nation, the heritage, culture, tradition. I really like anything over it.
I realize that lots of individuals state that China remains to be enhancing. We want to open up up and embrace many of the solutions from the outside the house earth. I completely concur with that. But I might be so pissed off if any one disgraced my place with deceptions.

Read Also : Students Recruitment Program in USA

United States VS Chinese Students

Even though we know the United states is actually a really absolutely free talking state. 80% of what Shuping Yang said these days had been deceptions and lies, so we made a decision to speak up mainly because we don’t feel that she will stand for all of us global Chinese students.
So truly the position she came from named Kunming is really a very, incredibly stunning place in China. It truly is on the list of ideal places we could go travel in the course of holidays.
After indicating that she’s “proud of China,” Jiang provides technique to other present and previous Chinese college students at Maryland who introduce their hometowns and strain their disagreement with Shuping Yang’s views, focusing more on China’s not totally harmful air, alternatively than Yang’s promises in the country’s oppressive mental and political natural environment.

Read also : Chinese mothers invest in Kids Education 
“I’m from Suzhou. My hometown is good and free of charge. We do not want deal with masks there,” claims a person pupil. “I’m from Xiamen. My hometown has blue and distinct skies. We do not need face masks there,” a further pupil echoes.
“I confess that there are some air high-quality problems in China at this time, however you will not die without a mask,” just one Chinese scholar suggests, outlining that she is studying environmental science within the University of Maryland to repair these troubles, instead than “to escape.”
An additional Maryland alumnus voices his disagreement with Shuping Yang right before inviting viewers to vacation to find out each of the beautiful destinations that China provides. “Please make use of your essential imagining, to view from your eyes, to discover the reality. That is what the vital thinking, instructing us,” he states.

Chinese Kids sent to USA

“Yes, China has its flaws, but not ample for me or any Chinese to dislike it to your bones,” says yet another Maryland alumna from China who has chose to remain in the US right after graduation. “My parents remain there. They like it. They may have a household. The houses appear with gardens. It is really not such as the stereotype that you need to be within an apartment respiration bad air. No, it’s not genuine. Quite, extremely improper.” The lady concludes her statement by saying that she may not be able to carry on to assist her alma mater if Maryland doesn’t deal with the incident properly.

Top German Solution for eyes surgery in China Euroeyes (Shanghai, beijing and Shenzhen)

 

EuroEyes specialists frequently give restorative philanthropic guide

 

Picking a facility for a Laser eye Surgery is an issue of trust. Here, you can discover every one of the reasons why you will love picking EuroEyes.

Eyes surgery in China (Shanghai, beijing and Shenzhen)

The Surgical options

Euro Eyes has one objective: to enable you to carry on with an existence without glasses. To meet this objective, the clinical gathering covers the whole range of refractive Surgery from Laser eye Treatments to the focal point Treatments . This empowers the redress of myopia, farsightedness, astigmatism, presbyopia, waterfall and keratoconus. Also, they can cover considerably more ranges inside ophthalmic Surgery with the mastery of retinal master Dr. Lucke in Bremen and the cornea expert Prof. Neuhann in Munich.

source Official Euroeyes Website

 

Long  Experience (25years)

In the course of the most recent 25 years, more than 400.000 refractive Treatments have been completed by the EuroEyes clinical gathering under the bearing of Dr. Jørn Jørgensen – who has offered long haul understanding and viability of the Treatment strategies in the field of Laser eye Surgery and focal point Treatments.

The Customized Treatment

Each eye is profoundly intricate and remarkable – and consequently needs a customized eye-particular Treatment. That is the reason the objective is: the most ideal answer for your eyes!

Top German specialists

At EuroEyes, just profoundly specific specialists deal with you. The strategies are for the most part done by specialists who freely perform no less than 1,000 Surgeries every year. In this manner, these purported high-volume specialists are among the most experienced eye specialists in Germany. A portion of the EuroEyes specialists hold positions as educators with the German Refractive Surgery Commission (KRC) and the German Ophthalmologic Association (DOG). The specialists have been granted a few times for their exceptional execution. For the third successive time, the German news magazine FOCUS prescribes the EuroEyes specialists in

They speak about euroeyes on Facebook

“Made in Germany ” The Safety and Quality Standards

The eye facilities in Berlin, Hamburg, Leipzig, Stuttgart, Dusseldorf, Munich and Hanover are affirmed as per DIN ISO 9001:2008, and subsequently have elevated expectations as far as quality affirmation and wellbeing for patients. Moreover, they bear the mark LASIK TÜV SÜD and in this way compare to the strict administration and quality prerequisites of TÜV SÜD in the field of Laser eye Treatments and focal point Surgery.

The Scientific treatment 

The aftereffects of each surgical Treatment, for example, the focal point and Laser Treatment are broke down, and examinations are persistently made between the individual EuroEyes centers. Along these lines, a consistent streamlining of results and quality confirmation is ensured. The Laser focuses in Hamburg, Berlin, Munich, Leipzig and Stuttgart are additionally VSDAR individuals (Association of Specialty Clinics for Eye Laser and Refractive Surgery). The premise of the work of VSDAR is the quality administration and the trading of involvement with driving specialists from Germany and Europe.

Social Responsibility

EuroEyes specialists frequently give restorative philanthropic guide in a joint effort with global associations – to help daze and outwardly weakened individuals in less created nations.source

The Clinic closer to you

With various center areas, EuroEyes is spoken to all over Germany and runs facilities in Denmark and in addition in China. The centers are constantly found downtown and are anything but difficult to get to. Get some answers concerning the facility closest to you here. We anticipate your visit. Like in Shanghai

China wants 80% of its population to speak Mandarin by 2020

 

 

China will empower the utilization of Mandarin to empower 80 percent of its natives to talk the nation’s fundamental vernacular by 2020 and close the dialect crevice between gatherings of individuals originating from various districts.

China wants 80% of its population to speak Mandarin by 2020

The nation additionally plans to enhance Mandarin talking among educators, particularly those originating from ethnic minority districts.

 

Chinese specialists said that they would actualize a standard Mandarin talking test that all educators ought to go, with online remote instructing strategies to help instructors of various Chinese ethnic gatherings to learn.

 

Mandarin, the nation’s overwhelming tongue, is talked by just 70 percent of the Chinese populace, leaving several millions depending on other Chinese lingos. A larger part of those in substantial urban areas comprehend Mandarin, yet just 40 percent from a few sections of the nation can talk the national vernacular.

 

The dialects in China is diverse to the point that those from one rustic town might be not able comprehend inhabitants from only two towns away.

 

In the interim, Russia had reported that it will incorporate the Chinese dialect to its Basic State Exam by 2018 and into its Unified State Exam, which is the state testing the nation over, in 2020, as per the chief of Russia’s Federal Service for the Supervision of Education and Science.

 

Chinese was at that point some portion of the school selection tests for a few locale like Moscow and St. Petersburg in 2015.

 

There are right now more than 17,000 Russian understudies in 123 state essential and optional schools concentrate the Chinese dialect. Around 5,000 are from the eight to eleventh grades.

 

The utilization of Mandarin may have different advantages than national personality and simplicity of correspondence among Chinese.

 

A review by a worldwide group of specialists from the University of California San Diego, distributed in the Developmental Science diary, demonstrated that among youngsters between the ages of 3 and 5, local Mandarin speakers are superior to anything their English-speakers at preparing melodic pitch.

 

The suggestions go past having a head-begin in music as it uncovered that the mind abilities learned in one range influence learning in another.

 

The present figure of 70% leaves a huge number of individuals talking different dialects, the legislature says.

 

It additionally needs to enhance Mandarin talking among instructors, particularly those from ethnic minority areas.

 

China has various nearby tongues and the administration needs to close the hole between various locales and gatherings of individuals.

 

Now and again the inhabitants of one country town might be not able comprehend local people living only two towns away, reporters say.

 

  • China nation profile

 

The Chinese government needs to cure this, conceding in spite of the greater part of individuals in substantial urban communities understanding the dialect, just 40% of individuals in a few sections of China can talk the national lingo.

 

The Chinese specialists said that they would guarantee that every single new educator breezed through a standard Mandarin talking test, including that online remote instructing would likewise be utilized to guarantee instructors of various Chinese ethnicities could learn

shanghaiist

Jack Ma supports his mini look-alike Education in China

Jack Ma And His Generous Step For His Look Alike

 

The year 2015 prove a life-turning year for the little Fan Xiaoqin, as neither he nor his parents ever imagine about getting renowned due to their eight-year-old. The unique characteristic which this little one possess is that he is astonishingly similar in look to the prominent businessman Jack Ma. Jack Ma is not a stranger to anyone using the internet; he is the founding father of the largest online shopping store Alibaba Group.

jack ma

The eight-year-old Fan Xiaoqin lives along with his parents in Yongfeng County, situated in the Jiangxi Province of the East China. However, the family circumstances in which this family is inhabiting are even more unfortunate as his father lost one of his legs, his mother too is a patient of poliomyelitis. Furthermore, his grandmother has Alzheimer disease.

mini Jack Ma ‘ education

Fan Xiaoqin, is usually acknowledged as mini Jack Ma in the internet world and this little look alike came into the spotlight when a villager posted a video of Jack Ma on the web. Right after uploading the video the discussion about the resemblances in the features of the mini Jack Ma with the original Jack Ma became the trend on social networking sites. However, this year, on the Singles’ Day which is more notably known as the online shopping event of China, the images of this boy became a matter of discussion again. Although this fame brings the mini Jack Ma and his family into the limelight, there is an individual cost they have to pay for it.

Key content

 

Education in China

As soon as the clicks of the little Fan Xiaoqin became viral on the internet, people with many commercial intentions in their minds come to their house. According to Fan’s Parents, their relative who never inquire about them come to their house all by themselves and ask if we want any assistance in the education and other expenses of the Fan. Moreover, a businessman provided the family with 60,000 Yuan and a LED. Even an online streamer his experience with the Fan’s family and posted it online just for the sake of getting some extra hits on his page. As the discussion goes viral on the internet about the striking resemblance of Fan with that of Jack Ma, the businessman announces that he is going to finance the Fan education throughout the school and college fully.

The generosity of Jack Ma

The generosity of Jack Ma is welcomed as a gesture of kindness by the Netizens. However, if we look at the life of the Jack Ma, he started his career as an English teacher and after several rejections, one from KFC, he began his business online and now he is amongst the top ten rich people in the China. Furthermore, he is involved in many social services for the community in China, and this funding of Little Fan’s education is welcomed by the People of China as again a gesticulate of humanity from Jack ‘side. Let’s just wait and watch, how this mini Look-alike of Jack Ma turns out in the future, whether he is as successful as his look alike or not, time will tell us.

Alibaba founder

the Billionaire invest in Education of his mini

It takes an uncommon individual to aggregate an aggregate total assets over $20 billion through a gave hard working attitude while keeping up a feeling of viewpoint. Jack Ma is one of those individuals. The organizer and CEO of Alibaba, one of the world’s driving internet business online interfaces, is one of the world’s wealthiest men, yet he has not given achievement a chance to cloud his vision for the future or his affirmation of where he originated from. Jack Ma’s keys to achievement are valid and moving for everybody from seeking tycoons to proprietors of the littlest businesses.

The vision of Jack Ma

When Jack Ma discusses the greatest misstep he at any point made he portrays how when he established Alibaba he told his group that the most abnormal amount they could accomplish would be that of administrators, and that officials ought to be employed all things considered. Jack Ma has taken in his lesson and now focuses on the significance of state of mind and enthusiasm over hypothetical skills.the ecommerce gourou comprehends that regardless of how hard you attempt you will never have the capacity to persuade each and every representative, business accomplice, and potential speculator to trust you or accept what you say. Tolerating that and changing your approach is another key to his monstrous achievement. Instead of joining his organization under the vision of one individual, he joins them under a shared objective. The vision is more vital than the pioneer. Most importantly he knows how to get the attention of right people at right time for the right purpose that’s why he is successful.